Walking Talking Billboards

This article by Kate Zernike is a lot like the article "Salespeak", which I wrote about in my previous blog, but this idea is not the first time this has happened. The next time you watch professional volleyball or NASCAR, look at what they participants are wear. They are promoting companys such as Oakley, Mountain Dew, Interstate Batteries, and many others. The horizon is the limit because this will continue to happen as long as companies have to fight for sales. This is even happening to our kids as young as 4 or 5 years old. If you played a sport in your hometown, wasn't your team usually sponsored by someone. Anyone will do something to get that extra edge over the other competition no matter if you sponsor a youth baseball team or a 30 years old man driving race cars. It all go towards one goal, and that is to promote items so people will by. Advertising has not just become something you put on a sign; it take strategy and planning to really find a way to make your product the best thing since sliced bread. The world around us is evolving toward this new form of advertisement, and I don't know how much further they can go?

Is advertising the new form of technology?

Every where you look in the world today, some one is trying to sell you something. Whether it be car insurance or a new can of soda. None the less, companies are on the rise with trying to make their brand superior to others. They try using catchy jingles or a talking gecko, but the sad part is, they work. No matter how hard you try to avoid all the ads, you find yourself singing the jingle or referring something in your day to the gecko. Besides the point, advertising has become one of the most used forms of technology over the past ten years. How can you not drive down a highway or a road without see a billboard or a sign trying to sell you something. You just take it now as a part of your life. You may not realize this because it is so common, but gas stations are the biggest forms of advertisement today. When have you drove around to find the best price for gas even though it was only by a couple of cents. We don't realize it now because are lives have become a form of advertisement. It kinda hard to come by, but if you think about, when have went somewhere because you saw a sign or a flier. It's scary to think about, but even we, as people, are walking forms of advertisement.

Is privacy really privacy?

In Alan Finder's article, "When a Risque Online Persona Undermines a chance for a job," he talks about the digital world, mainly the Internet, as a tool for company and even schools to look at how a person might be acting in their everyday life. Mainly, a job interview is one of the most important thing in your life because it may make or break what you do in your life. Now, facebook is one of the main culprits as to why people are getting turned down from job opportunity because of the fact they people put inappropriate pictures up on pages. Now, for a company, they might come of as; well they may only focus on how I perform in the interview or they won't look on my facebook or my space because it's blocked. Well, to tell you the truth, you may not be completely safe because if a company really wants to find out who you are; they will. For me, I'm trying to get an internship over the summer and I don't want anything to mess it up. I do have a couple inappropriate things on my facebook as well as I do have it blocked to only the people I'm friends with, but just to be sure, I probably will delete those pictures. I don't want something in my past to affect my future that I've work hard for.